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University Of Houston-Victoria

Faculty CV

Name: Joseph Ben-Ur
Position/Title: Professor
Work Address: University of Houston-Victoria
3007 North Ben Wilson
Victoria, Texas 77901
Work Telephone: 361-570-4848 Work Email: benurj@uhv.edu

Educational Background/Training

  • Ph.D. University of Illinois at Champaign-Urbana,  Marketing,  1987 
  • M.B.A. Hebrew University of Jerusalem,  1977 
  • B.A. Hebrew University of Jerusalem,  Economics,  1974 

Relevant Teaching Experience

  • Professor of Marketing, School of Business Administration, UHV (2010 - Now)
  • Associate Professor of Marketing, School of Business, UHV (2002 - 2010)
  • Coordinator Marketing Programs, School of Business Administration, UHV (1996 - Now)
  • Assistant Professor of Marketing, School of Business, UHV (1996 - 2002)
  • Visiting Assistant Professor of Marketing, University of Alaska Anchorage (1995 - 1996)
  • Visiting Assistant Professor of Marketing, DePaul University (1993 - 1995)
  • Visting Assistant Professor of Marketing, University of Wisconsin-Milwaukee (1992 - 1993)
  • Assistant Professor of Marketing, University of Wisconsin-Parkside (1988 - 1991)
  • Assistant Professor of Marketing, University of Alaska Fairbanks (1987 - 1988)
  • Instructor of Marketing, University of Wisconsin-Milwaukee (1982 - 1987)
  • Teaching and Research Assistant, University of Illinois at Champaign-Urbana (1976 - 1980)
  • Research Assistant, Hebrew University of Jerusalem (1975)

Academic Scholarship/Research/Creative Endeavors

    Articles

  • Yung, J. , Mai, S. & Ben-Ur, J. (2011). Did you tell me the truth? The influence of online community on eWOM. International Journal of Market Research (formerly Journal of the Market Research).
  • Ben-Ur, J. & Newman, B. I. (2010). A Marketing Poll: An Innovative Approach to Prediction, Explanation and Strategy.. European Journal Of Marketing, 44(3/4).
  • Ben-Ur, J. , Wang, J. & Yu, P. (2010). LINUO GROUP: A SUCCESSFUL EXAMPLE OF CHINESE PRIVATE ENTERPRISE. International Journal of Business Strategy, 10(4), 99-106.
  • Ben-Ur, J. & Wang, J. (2008, August). From Made in China to Global Chinese Brand. Journal of International Business & Economics.
  • Ben-Ur, J. & Wang, J. (2008). Straregic Marketing: Developing a Culture of Branding in China. European Journal of Management, 8(5), 5.
  • Ben-Ur, J. (2007). Communication Strategy to Target Low-Involved Voters in a U.S. Presidential Election. Journal of Business and Society, 20(1 and 2), 217-231.
  • Wang, J. , Ben-Ur, J. & Zhao, J. (2006). International Expansion: Kingdees Marketing Strategy. International Journal of Business Research, VI(3), 7.
  • Ben-Ur, J. & Newman, B. I. (2002, December). Motives, Perceptions and Voting Intention of Voters in the 2000 U.S. Presidential Election. Psychology & Marketing, 19(12), 1047-1065.
  • Ben-Ur, J. , Damodaran, M. , Gupta, S. V. & Krishnan, T. (2000). E-Commerce: Security Implications. Information Systems.
  • Ben-Ur, J. & Simon, J. (1988). Demand, Cost and Prices in Duopoly. Energy Economics.
  • Ben-Ur, J. & Simon, J. L. (1982). The Advertising Budgets Determinants in a Market with Two Competing Firms. Management Science.
  • Proceedings

  • Ben-Ur, J. (2011). New opportunities for structuring audiences in the electronic political media in Panel on Non-traditional Marketing Communications: e-WOM, Ethics, Social Communities and Social Good. American Marketing Association Winter Educators Conference.
  • Ben-Ur, J. (2010). Political Networking in Web2.0 Environment in the US. 6th INTERNATIONAL POLITICAL MARKETING CONFERENCE.
  • Ben-Ur, J. & Wang, J. (2007). From Made in China to Global Chinese Brand. International Academy of Business and Economics Annual Meeting (IABE).
  • Ben-Ur, J. (2006). Targeting and Repositioning a Political Candidate in a Multicultural Environment. the 3rd International Conference in Political Marketing (ICPM2006).
  • Wang, J. , Ben-Ur, J. & Zhao, J. (2006). International Expansion: Kingdees Marketing Strategy. International Academy of Business and Economics Annual Conference.
  • Ben-Ur, J. & Bhagat, P. S. (2001, October). A Framework for Instilling a Social Marketing Orientation in Managerial Decision-making . Eight Annual International Conference Promoting Business Ethics.

    Books

  • Ben-Ur, J. & Satava, D. (2001). Customer Relationship Management Emerging Concepts, Tools and Applications, Strengthening Customer Relationships That Lead Toward Increased Business for CPA Firms (pp.505-512). Tata McGraw Hill.