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Course Online Syllabus

Fall 2011

Department MGMTCourse Number4322 Section Number25027
Name of Course Strategy & Bus Environment
Name of Instructor Cloninger,Peggy Ann

This information may not constitute all course policies; students are responsible for all course requirements established by their instructors during the semester and all institutional policies as established in the UHV student handbook.

Learning Objectives

As a result of this course, students will

  1. be able to comprehend the non-market issues, interests, institutions, and information that influence strategy formation. (Bloom 2)
  2. be able to describe the non-market environments of various organizations. (Bloom 2)
  3. be able to integrate the influence of non-market environments and the development of competitive strategy. (Bloom 4)
  4. evaluate various alternatives to cope with the non-market environment. (Bloom 4)
  5. be able to understand the social responsibility of business. (Bloom 2)
  6. be able to explain the global non-market forces that impact strategy formation. (Bloom 2)

Major Assignments/Exams

Class Discussion and Participation 20
Quizzes 20
Written ethics case analyses 20
Mid-term exam 20
Final Exam 20

Required Reading

Steiner and Steiner, Business, Government and Society,12th ed., ISBN 9780073405056.

Readings and videos noted on the course schedule. These are available to your free and online.

Recommended Reading

No additional readings have been recommended for this course.

List of Discussion/Lecture Topics

  • Introduction to Business, Government & Society (BGS)
  • Models of BGS and Business Environments
  • Business Power and Concerns
  • Corporate Social Responsibility;Part 1 Individual Case Assignment Due
  • Ethics and Corporate Culture
  • Ethical Reasoning and Decisions
  • Exam 1
  • Business in Politics and Regulation
  • Multinational Corporations
  • Globalization and Trade
  • Environmental Challenges and Management
  • Consumerism and the Workplace; Individual Case Assignment Due
  • Civil Rights and Corporate Governance
  • Happy Thanksgiving
  • Exam 2
  • Makeup Week