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Course Online Syllabus

Spring 2012

Department MGMTCourse Number4322 Section Number23715
Name of Course Strategy & Bus Environment
Name of Instructor Cloninger,Peggy Ann

This information may not constitute all course policies; students are responsible for all course requirements established by their instructors during the semester and all institutional policies as established in the UHV student handbook.

The syllabus for this course has not been submitted.


Learning Objectives

As a result of this course, students will

  1. be able to comprehend the non-market issues, interests, institutions, and information that influence strategy formation. (Bloom 2)
  2. be able to describe the non-market environments of various organizations. (Bloom 2)
  3. be able to integrate the influence of non-market environments and the development of competitive strategy. (Bloom 4)
  4. evaluate various alternatives to cope with the non-market environment. (Bloom 4)
  5. be able to understand the social responsibility of business. (Bloom 2)
  6. be able to explain the global non-market forces that impact strategy formation. (Bloom 2)

Major Assignments/Exams

Class Discussion and Participation 20
Quizzes 20
Written ethics case analyses 20
Mid-term exam 20
Final Exam 20

Required Reading

Steiner and Steiner, Business, Government and Society,12th ed., ISBN 9780073405056.

Readings and videos noted on the course schedule. These are available to you free and online.

Recommended Reading

No additional readings have been recommended for this course.

List of Discussion/Lecture Topics

  • Introduction to Business, Government & Society (BGS)
  • Models of BGS
  • Business Environments
  • Business Power and Concerns
  • Corporate Social Responsibility & Individual Case Part I Due
  • Ethics and Corporate Culture
  • Ethical Reasoning and Decisions
  • EXAM I
  • Spring Break
  • Business in Politics and Regulation & Individual Case Part II Due
  • Multinational Corporations
  • Globalization and Trade
  • Environmental Challenges and Management & Individual Case Part III Due
  • Consumerism and the Evolving Workplace
  • Civil Rights and Corporate Governance
  • Exam II and next week as Makeup Week, if necessary