HB2504
University Of Houston-Victoria
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Course Online Syllabus
Spring 2012
| Department | MGMT | Course Number | 4322 | Section Number | 23712 |
| Name of Course | Strategy & Bus Environment | ||||
| Name of Instructor | Huang,Shengsheng | ||||
This information may not constitute all course policies; students are responsible for all course requirements established by their instructors during the semester and all institutional policies as established in the UHV student handbook. | |||||
Learning Objectives
As a result of this course, students will
- Be able to comprehend the non-market issues, interests, institutions, and information that influence strategy formation. (Bloom 2)
- Be able to describe the non-market environments of various organizations. (Bloom 2)
- Be able to integrate the influence of non-market environments and the development of competitive strategy. (Bloom 4)
- Evaluate various alternatives to cope with the non-market environment. (Bloom 4)
- Be able to understand the social responsibility of business. (Bloom 2)
- Be able to explain the global non-market forces that impact strategy formation. (Bloom 2)
Major Assignments/Exams
| Class participations | 15% | ||
| Midterm Exam | 22% | ||
| In-Class Quizzes | 20% | ||
| Written Case Report | 20% | ||
| Final Exam | 23% | ||
| Academic Integrity | |||
| Late Submissions |
Required Reading
Steiner and Steiner, Business, Government and Society,13th ed., ISBN 9781121369344.
Recommended Reading
No additional readings have been recommended for this course.
List of Discussion/Lecture Topics
- Weekly schedule will be handed out in class.