HB2504
University Of Houston-Victoria
Click here to open a new window to search Spring 2013 – Current Instructor & Course Information
Course Online Syllabus
Summer 2011
| Department | MGMT | Course Number | 4322 | Section Number | 19121 |
| Name of Course | Strategy & Bus Environment | ||||
| Name of Instructor | Ramamoorthy,Nagarajan | ||||
This information may not constitute all course policies; students are responsible for all course requirements established by their instructors during the semester and all institutional policies as established in the UHV student handbook. | |||||
Learning Objectives
As a result of this course, students will
- be able to comprehend the non-market issues, interests, institutions, and information that influence strategy formation. (Bloom 2)
- be able to describe the non-market environments of various organizations. (Bloom 2)
- be able to integrate the influence of non-market environments and the development of competitive strategy. (Bloom 4)
- evaluate various alternatives to cope with the non-market environment. (Bloom 4)
- be able to understand the social responsibility of business. (Bloom 2)
- be able to explain the global non-market forces that impact strategy formation. (Bloom 2)
Major Assignments/Exams
| Midterm Exam | 30% | ||
| Mid-term exam | 30% | ||
| Final Exam | 30% | ||
| Final Exam | 30% | ||
| Individual Assignment | 20% | ||
| Individual Assignment | 20% | ||
| Class Discussion and Participation | 20% | ||
| Class Participation and Discussion | 20% |
Required Reading
Steiner and Steiner, Business, Government and Society,12th ed., ISBN 9780073405056.
Steiner and Steiner, Business, Government and Society,12th ed., ISBN 9780073405056.
Recommended Reading
No additional readings have been recommended for this course.
List of Discussion/Lecture Topics
- 1 6/6 – 6/12 Introduction The Study of Business, Government and Society The Dynamic Environment Case: The American Fur Company (Pg. 45) Chapters 1 & 2 2 6/13 – 6/19 Corporate Social Responsibility Case: The Jack Welch Era at GE (Pg. 143) Implementing Corporate Social Responsibility Case: Mark Kasky versus Nike Inc. (Pg. 176) Chapters 5 & 6 3 6/20 – 6/26 Business Ethics Case: The Trial of Martha Stewart (Pg. 217) Making Ethical Decisions in Business Case: Short Incidents for Ethical Reasoning (Pg. 243) Chapters 7 & 8 4 6/27 – 7/3 Business in Politics Case: Westar Goes to Washington (Pg. 288) Regulating Business Regulating Business Case: The FDA and Tobacco Regulation (Pg. 321) Chapters 9 &10 5 7/4 – 7/10 The midterm will include all the materials covered until this time. Online Exam Will be Available from 9 AM until 4 PM on July 9th and July 10th. You can take the exam on either of the two days during the time window. Once you start the exam, you should complete it within 2 hours. 6 7/11 – 7/17 Multinational Corporation Case: Union Carbide Corporation and Bhopal (Pg. 358) Globalization Case: David and Goliath at WTO (Pg. 395) Chapters 11&12 7 7/18 – 7/24 Industrial Pollution and Environmental Policy Case: Owls, Loggers and Old-Growth Forests (Pg. 430) Managing Environmental Quality Case: Harvesting Risk (Pg. 465) Chapters 13 & 14 Individual Case Analysis due by 23.00 hrs. on July 24, 2011! 8 7/25 – 7/31 The Final Exam Will Be An Online Final Exam for 2 hours. This Will Cover the entire materials covered after the midterm. Online Final Exam Will be Available from 9 AM until 4 PM on July 30th and July 31th. You can take the exam on either of the two days during the time window. Once you start the exam, you should complete it within 2 hours.
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