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2011-2012 Catalog

Instructional Area

Communication (COMM)

Instructional Area | Course Numbering System | Course Punctuation

COMM 1335:

Introduction to Radio and Television
Cr. 3. (3-3-0).
Survey course focusing on historical, technical, and governmental aspects of the broadcast industry. Topics such as programming, sales, rating, and public broadcasting will be introduced.

COMM 3313:

Public Relations Communication
Cr. 3. (3-3-0).
An introduction to public relations, examining the theory and practice of public relations, its function in organizations, and its role in society. Emphasis is on how public relations professionals communicate effectively with various publics in a variety of professional settings.

COMM 3315:

Leadership Communication
Cr. 3. (3-3-0).
Explores the communication disciplines necessary for leadership. These disciplines include:
defining and framing a vision; developing and communicating the vision narrative; and
empowering ownership of that vision. Cross-listed with LES.

COMM 3317:

Cr. 3. (3-3-0).
Explores dyadic communication in a variety of contextual settings; mentoring, coaching, and other human resource development activities; consulting and sales; research; and
assessment. Cross-listed with LES.

COMM 3318:

Communication and Public Culture
Cr. 3. (3-3-0).
Introduces the functions of communication in the complexity of evolving and changing publics, cultures and public cultures. Focuses on public discourse.

COMM 3322:

Writing for the Print Media
Cr. 3. (3-3-0). Prerequisite: B or higher in ENGL 1302.
Teaches professional techniques in news and feature media writing. Includes news judgment, interviewing, writing, revising, and critical analysis of print story construction.

COMM 3323:

Writing for the Broadcast Media
Cr. 3. (3-3-0). Prerequisite: B or higher in ENGL 1302.
Writing and formatting for basic radio and TV copy. Emphasizes script preparation, broadcast writing techniques, critical thinking about and writing for specific broadcast audiences.

COMM 3325:

Advanced Professional Speaking
Cr. 3. (3-3-0). Prerequisites: Lower-level speech course.
Focuses on professional leadership competencies in oral discourse; understanding purpose, analyzing audiences, organizing and supporting ideas, developing listening and presentational skills, and utilizing technology appropriately.

COMM 4100:

Selected Topics in Communication
Cr. 1. (1-1-0). Prerequisite: Consent of instructor.

COMM 4130:

Online Production Lab
Cr. 1. (1-0-3). Prerequisite: Permission of instructor.
Experience working on the student online publication, writing, putting up web pages. Can be repeated for up to 3 credit hours.

COMM 4300:

Selected Topics in Communication
Cr. 3. (3-3-0). May be repeated when topics vary.

COMM 4302:

Independent Study
Cr. 3 per semester or more than 3 by concurrent enrollment. Prerequisite: 3 s.h. in lower division speech.

COMM 4303:

Communication Internship
Cr. 3. Prerequisites: Senior status as SBS-COMM plan and consent of instructor.
Provides students the opportunity to apply classroom theory to actual practice.

COMM 4313:

Consensus and Conflict
Cr. 3. (3-3-0).
Explores the communication processes inherent in decision-making in any public, organizational, corporate or community context. Cross-listed with LDRS.

COMM 4314:

Intercultural Communication
Cr. 3. (3-3-0).
Theories and research relating to how people of different cultures communicate, the cultural factors which influence communication styles, and conflicts caused by differences.

COMM 4315:

Global Communication
Cr. 3. (3-3-0).
Explores the exigencies of communicating a consistent message globally to diverse constituencies. Cross-listed with LDRS.

COMM 4316:

Visual Communication
Cr. 3. (3-3-0).
Course provides you with tools for the production and interpretation of images so that you might think more critically about visual communication. Cross-listed with LDRS. (Formerly: “Image Communication”)

COMM 4317:

Digital Storytelling
Cr. 3. (3-3-0).
Explores the concepts and practices of the new media storytelling, including story construction, interactivity, multi-media presentation, critical analysis and emerging ethical issues.

COMM 4318:

Mass Media Communication
Cr. 3. (3-3-0).
Examination of how exposure to mass media influences audiences’ communication interactions and the development of attitudes, world views and perceptions of reality.

COMM 4322:

Public Relations Techniques
Cr. 3. (3-3-0). Prerequisite: COMM 3313; and ENGL 3430 or permission of instructor.
This course teaches public relations techniques and skills such as writing news and feature releases for print and broadcast media, designing newsletters, brochures, and web pages.

COMM 4323:

Public Relations Case Studies
Cr. 3. (3-3-0). Prerequisite: COMM 3313.
Application of public relations principles, using case studies and current community examples. Prepares students to critically analyze and provide solutions in the corporate environment.

COMM 4324:

Editing for the Media
Cr. 3. (3-3-0). Prerequisite: B or higher in ENGL 1302.
Teaches professional editing techniques for print media. Includes editing print materials for AP style and grammar, headline writing, photo editing, layout and design.

COMM 4325:

Virtual Worlds
Cr. 3. (3-3-0).
Course aims to familiarize you with virtual worlds as you explore them in greater depth while equipping you with the necessary tools needed to perform this task. As part of this exploration, we will focus on the history of virtual worlds, their participants and social and cultural issues surrounding them.

COMM 4326:       

Digital Games as Communication
Cr. 3. (3-3-0).
This course brings questions about texts, producers and audiences to the new medium of the digital game as a way to further our understanding of this popular cultural phenomenon. Studying the games themselves, casting a critical eye toward the game industry and examining how audiences engage these games will ground the questions we will address in the course.

COMM 4327:

Interactive Narrative
Cr. 3. (3-3-0)
Examines the theory, research, and practice of creating interactive narratives for traditional and new media. Covers improvisation, dramatic, and narrative theory as well as nonlinear structure theory for games and simulation. Cross-listed with ENGL 4327 Interactive Narrative.

COMM 4330:

Theories of Web Design
Cr. 3. (3-3-0).
An examination of effective web design techniques, focusing on communication implications of web design. Introduction to using web design software.

COMM 6300:

Special Topics
Cr. 3. (3-3-0).
Includes topics such as the Rhetoric of Social Intervention, Communicating in Relationships
and Web Design. May be repeated when topics vary.

COMM 6332:

Theory and Research
Cr. 3. (3-3-0).
Introduces students to the theory and research on communication across a broad, multi-disciplinary spectrum. Emphasis on qualitative methods.

COMM 6340:

Media, Movements, and Publics
Cr. 3. (3-3-0).
Investigates theory and research on the development of publics and social movements with emphasis on the media. Quantitative and qualitative methods explored.

COMM 6350:

Conflict Studies
Cr. 3. (3-3-0).
Focuses on the rhetorical dimensions of conflict, examining scholarly analyses of settings, issues, strategies, public discourse, and methods of conflict management and resolution. Certification option.

COMM 6360:

Women of Color Communicating
Cr. 3. (3-3-0).
Analyzes the ways in which women of color communicate. Focuses on discourse, both the ways in which it is theorized by women of color and the ways in which it operates in their daily communication.