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2013-2014 Catalog

Instructional Area

Communication (COMM)

Instructional Area - Undergraduate | Instructional Area - Graduate | Course Numbering System | Course Punctuation

COMM 1307:

Intro to Mass Communication 
Cr. 3. (3-3-0).
Study of media by which entertainment and information messages are delivered. Overview of the traditional mass media : their functions, supports, influences.

COMM 1335:

Intr to Radio and Television
Cr. 3. (3-3-0).
Survey course focusing on historical, technical, and governmental aspects of the broadcast industry. Topics such as programming, sales, rating, and public broadcasting will be introduced.
Core Category: (50) Visual and Performing Arts

COMM 2301:

Intro to Technology and Human Communication
Cr. 3. (3-3-0).
A survey introduction to the role of communication in perceiving/understanding others and building/maintaining relationships in interpersonal, small group, organizational, public, mediated, and intercultural settings.

COMM 2323:

Media Literacy
Cr. 3. (3-3-0).
Criticism and analysis of the mass media in society from the consumer perspective. Includes ethical, political, economic, and cultural factors in the operation of the media.

COMM 3310:

Introduction to Communication Theory
Cr. 3. (3-3-0).
Introduces and examines theoretical approaches to mediated and interpersonal communication useful for everyday living.

COMM 3311:

Organizational Communication
Cr. 3. (3-3-0).
An introduction to theories and processes of communication within and by organizations.

COMM 3313:

Public Relations Communication
Cr. 3. (3-3-0).
An introduction to the history, theories, and principles of public relations as a communication activity and its role and practice in various organizational contexts. Cross-listed with LDRS. 

COMM 3315:

Leadership Communication
Cr. 3. (3-3-0).
An introduction to classic and contemporary leadership theories, with an emphasis on the central role of leadership communication.

COMM 3317:

Cr. 3. (3-3-0).
Explores dyadic communication in a variety of contextual settings; mentoring, coaching, and other human resource development activities; consulting and sales; research; and
assessment. Cross-listed with LES.

COMM 3318:

Communication and Public Culture
Cr. 3. (3-3-0).
Introduces the functions of communication in the complexity of evolving and changing publics, cultures and public cultures. Focuses on public discourse.

COMM 3322:

Writing for the Print Media
Cr. 3. (3-3-0). Prerequisite: B or higher in ENGL 1302.
Teaches professional techniques in news and feature media writing. Includes news judgment, interviewing, writing, revising, and critical analysis of print story construction.

COMM 3323:

Writing for the Broadcast Media
Cr. 3. (3-3-0). Prerequisite: B or higher in ENGL 1302.
Writing and formatting for basic radio and TV copy. Emphasizes script preparation, broadcast writing techniques, critical thinking about and writing for specific broadcast audiences.

COMM 3325:

Advanced Professional Speaking
Cr. 3. (3-3-0). Prerequisites: Lower-level speech course.
Focuses on professional leadership competencies in oral discourse; understanding purpose, analyzing audiences, organizing and supporting ideas, developing listening and presentational skills, and utilizing technology appropriately.

COMM 4100:

Selected Topics in Communication
Cr. 1. (1-1-0). Prerequisite: Consent of instructor.

COMM 4300:

Selected Topics in Communication
Cr. 3. (3-3-0). May be repeated when topics vary.

COMM 4302:

Independent Study
Cr. 3 per semester or more than 3 by concurrent enrollment. Prerequisite: 3 s.h. in lower division speech.

COMM 4303:

Communication Internship
Cr. 3. Prerequisites: Senior status as COMM plan and consent of instructor.
Provides students the opportunity to apply classroom theory to actual practice.

COMM 4313:

Communication and Conflict
Cr. 3. (3-3-0).
An introduction to theories and principles of conflict and communication and the role of communicating in causing, preventing, mediating, and managing the conflict process. (Formerly “Consensus and Conflict”)

COMM 4314:

Intercultural Communication
Cr. 3. (3-3-0).
Theories and research relating to how people of different cultures communicate, the cultural factors which influence communication styles, and conflicts caused by differences.

COMM 4315:

Global Communication
Cr. 3. (3-3-0).
Explores theories of global communication for the purpose of applying theory to concrete situations involving media, identity, and global communication flows. Cross-listed with LRDS. 

COMM 4316:

Visual Communication
Cr. 3. (3-3-0).
Explores historical and conceptual approaches to visual communication ranging from the origins of writing to contemporary trends in art, design and technology. Cross-listed with LDRS. (Formerly: “Image Communication”)

COMM 4317:

New Media Production
Cr. 3. (3-3-0).
Addresses the design, theory and development skills and techniques for various digital media. (Formerly "Digital Storytelling").

COMM 4318:

Mass Media Communication
Cr. 3. (3-3-0).
Examines theories of mass media communication in relation to the history and development of mass media communication in an American context.

COMM 4322:

Public Relations Techniques
Cr. 3. (3-3-0). Prerequisite: COMM 3313; and ENGL 3430 or permission of instructor.
This course teaches public relations techniques and skills such as writing news and feature releases for print and broadcast media, designing newsletters, brochures, and web pages.

COMM 4323:

Public Relations Case Studies
Cr. 3. (3-3-0). Prerequisite: COMM 3313.
Application of public relations principles, using case studies and current community examples. Prepares students to critically analyze and provide solutions in the corporate environment.

COMM 4324:

Editing for the Media
Cr. 3. (3-3-0). Prerequisite: B or higher in ENGL 1302.
Teaches professional editing techniques for print media. Includes editing print materials for AP style and grammar, headline writing, photo editing, layout and design.

COMM 4325:

Virtual Worlds
Cr. 3. (3-3-0).
Course aims to familiarize you with virtual worlds as you explore them in greater depth while equipping you with the necessary tools needed to perform this task. As part of this exploration, we will focus on the history of virtual worlds, their participants and social and cultural issues surrounding them.

COMM 4326:       

Digital Games as Communication
Cr. 3. (3-3-0).
This course brings questions about texts, producers and audiences to the new medium of the digital game as a way to further our understanding of this popular cultural phenomenon. Studying the games themselves, casting a critical eye toward the game industry and examining how audiences engage these games will ground the questions we will address in the course.

COMM 4330:

New Media Theory
Cr. 3. (3-3-0). 
Examines the tensions between old media and new in digital culture by surveying theoretical approaches to this relationship.