BBA-General Business

Concentration Courses

ACCT 3311 Costs and Budgets
Cr. 3. (3-0) ACCT 2301/2401 and ACCT 2302/2402
A study of basic cost accounting and budgeting principles, costing and decision making models, application of variances analysis for planning and control, and Activity Based Costing. Formerly ACC 3311: Costs and Budgets.
ACCT 3312 Intermediate Accounting I
Cr. 3. (3-0) ACCT 3332
A study of GAAP as it applied to current assets, revenue and expense recognition, current and long-term liabilities; and the organization, analysis, and reporting of financial information. Formerly ACC 3312: Intermediate Accounting I.
ACCT 3313 Intermediate Accounting II
Cr. 3. (3-0) ACCT 3332
A study of GAAP as it applied to long-term liabilities and owner's equity; selected topics including the statement of cash flows and accounting changes; and the organization, analysis, and presentation of financial information. Course includes a comprehensive computerized financial statement project. Formerly ACC 3313: Intermediate Accounting II.
ACCT 4311 Principles of Federal Income Taxation
Cr. 3. (3-0) ACCT 2301/2401 and ACCT 2302/2402
A study of a broad range of tax concepts and types of taxpayers. Discusses the role of taxation in the business decision-making process; the use of electronic libraries on performing basic tax research and tax planning; professional standards and ethics; and the interrelationship and differences between financial accounting and tax accounting. Formerly ACC 4311: Principles of Federal Income Taxation.
ACCT 4320 Accounting Information Systems
Cr. 3. (3-0) ACCT 3332
A study of the important roles of accounting information; major components of accounting information systems; internal control; and flowcharting techniques. Discusses the evaluation of internal control and its integration into a computer-based accounting system. Formerly ACC 4320: Accounting Information Systems.
ACCT 4321 Auditing
Cr. 3. (3-0) ACCT 3312 or ACCT 3313
A study of the auditing process; it's legal environment; standards; opinions; and professional ethics. Formerly ACC 4321: Auditing.
MGMT 4300 Selected Topics in Management
Cr. 3. (3-0) MGMT 4320
Formerly MGT 4300: Selected Topics in Management. May be repeated when topics vary.
MGMT 4303 Entrepreneurship
Cr. 3. (3-0) MGMT 4320
This course focuses primarily on the business plan and the start-up of a business. Topics include mission, vision, recognition of opportunities, business plan development, entry and operating strategies, obtaining financing, legal implications and the transition from starting a business to running one. Formerly MGT 4303: Entrepreneurship.
MGMT 4304 Entrepreneurship Field Studies
Cr. 3. (3-0) MGMT 4303
A practical course in which students work on entrepreneurial projects or with existing business with guidance from the instructor. Formerly MGT 4304: Entrepreneurship Field Studies.
MGMT 4311 Human Resources Management
Cr. 3. (3-0) MGMT 4320
A survey of human resource management (HRM) activities within the organization. Topics include the functional areas of HRM as integrated components of business strategy, HR planning, recruitment, selection, and diversity, job analysis and design, training and development, employee and labor relations, compensation, and the legal framework for the practice of HRM. Formerly MGT 4311: Human Resources Management.
MGMT 4312 Staffing
Cr. 3. (3-0) MGMT 4311
A course in organization staffing focusing on matching the strategic management needs of the organization with the knowledge, skills and abilities of the individual. Topics include recruiting, equal employment opportunity and affirmative action, assessment, testing, interviewing, and selection. Formerly MGT 4312: Staffing.
MGMT 4313 Compensation
Cr. 3. (3-0) MGMT 4311
Analysis of the compensation of employees in contemporary organizations. Topics include motivation theories, market dynamics in pay determination, wage surveys, external and internal compensation package considerations, pay-level policies, fringe benefit packages and administration, and compensation philosophy. Formerly MGT 4313: Compensation.
MGMT 4315 Contemporary Issues in Management
Cr. 3. (3-0) MGMT 4320
A survey of contemporary issues in management. Examples of topics included are trends and changes in the global, political, legal, socio-economic, and cultural environments of business, learning organizations, systems, knowledge workers, work teams, corporate universities, e-commerce, and managing technologies. Formerly MGT 4315: Contemporary Issues in Management.
MGMT 4316 International Management
Cr. 3. (3-0) MGMT 4320
A survey of international management issues studied from the perspective of the individual and the organization. Topics include the international environment, conducting business in international settings, and managing effectively in multi-cultural settings. Formerly MGT 4316: International Management. Credit will not be given for both MGT 4316 and IBS 4316.
MGMT 4318 Organizational Theory and Development
Cr. 3. (3-0) MGMT 4320
Organizational Theory and Development (OTD) looks into the role of the general manager and OTD implications. Topics include organizational theory, strategy, structure and organizational design, inter-organizational relationships, organizational lifecycle, culture and ethical values, innovation and change, conflict power and politics. Formerly MGT 4318: Organizational Theory and Development.
MGMT 4320 Organizational Behavior
Cr. 3. (3-0) MGMT 3311
Human behavior issues in organizations studied from the perspective of the individual and that of the organization. Topics include personality, perceptions, motivation, group dynamics, work teams, decision-making, communication, leadership, and organizational change. Formerly MGT 4320: Organizational Behavior.
MGMT 4325 Organizational Change
Cr. 3. (3-0) MGMT 4320
This course examines theories, concepts, skills, and practices concerning organizational development and change. Topics include the nature of planned changes, diagnosing organizations, collecting and analyzing diagnostic information, feeding back diagnostic information, designing interventions, and leading, managing and evaluating organizational change. Formerly MGT 4325: Organizational Change.
MGMT 4335 Project Management
Cr. 3. (3-0) MGMT 4320
Analysis and application of project management techniques and processes to large scale, complex and unique projects. Topics include project selection; planning and organization; negotiation and conflict resolution; budgeting and cost elimination; scheduling; resource allocation; monitoring and control; project auditing; and termination. Formerly MGT 4335: Project Management.
MKTG 3321 Selling and Sales Management
Cr. 3. (3-0) MKTG 3311
Personal selling; analysis of product and market; the planning and execution of the sale; behavioral science applications to selling; the sales management function. Formerly MKT 3321: Selling and Sales Management.
MKTG 4300 Selected Topics in Marketing
Cr. 3. (3-0) MKTG 3311
Formerly MKT 4300: Selected Topics in Marketing. May be repeated when topics vary.
MKTG 4311 Buyer Behavior
Cr. 3. (3-0) MKTG 3311
Behavior factors (such as perception, cognition, attitude, reference group and decision theories) affecting consumer decisions concerning purchase of products and services; emphasis is placed on the analysis of buyer behavior and marketing strategy development. Formerly MKT 4311: Buyer Behavior.
MKTG 4312 Promotion Management
Cr. 3. (3-0) MKTG 3311
Promotion mix strategy development based on the knowledge of consumer behavior. Analyzing the opportunities of using advertising, sales promotion, personal selling, publicity and public relations as part of the marketing mix strategy. Formerly MKT 4312: Promotion Management.
MKTG 4313 Marketing Research
Cr. 3. (3-0) MKTG 3311 and QMSC 3311
Nature and uses of marketing research in business. Methods of collecting and interpreting marketing information and specific application to problems in marketing. Formerly MKT 4313: Marketing Research.
MKTG 4315 Business-to-Business Marketing
Cr. 3. (3-0) MKTG 3311
Marketing channel analysis, design, development, and management. Inter-organizational relationships, structure, conflicts, and negotiation. Global and ethical perspective. Formerly MKT 4315: Business-to-Business Marketing.
MKTG 4316 Electronic Marketing
Cr. 3. (3-0) MKTG 3311
The WWW as a communication medium and channel of distribution. Current e-marketing models, systems, and processes applied to develop strategies and enhance competitiveness, customer relationships and profitability. Formerly MKT 4316: Electronic Marketing.
MKTG 4317 Services Marketing
Cr. 3. (3-0) MKTG 3311
The uniqueness of service marketing, analyzing and designing service processes, systems, and service organizations, tuned to maximizing service quality, customer value, customer satisfaction and loyalty. Formerly MKT 4317: Services Marketing.
MKTG 4325 International Marketing
Cr. 3. (3-0) MKTG 3311
The study of the economic, social, cultural, legal, political and regulatory environment required for developing a global marketing strategy and plan. Formerly MKT 4325: International Marketing. Credit will not be given for both MKT 4325 and IBS 4325.
MKTG 4340 Marketing Management
Cr. 3. (3-0) MKTG 3311
Emphasizes marketing strategy, planning and implementation. A major field study is the central part of class activities. Formerly MKT 4340: Marketing Management.

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Disclaimer

School of Business Administration staff advisors assist with developing degree plans and are available to assist students with selecting courses each term. However, under University policy, they are not responsible for checking to see that students have met degree requirements. Students are responsible for meeting the degree requirements specified in their catalog and degree plan. Students should apply for graduation one semester prior to their intended graduation date. The application will trigger a detailed review by Admissions Office personnel, which will reveal any requirements left to complete.