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BBA Core Courses

ACCT 3303 Financial Statement Analysis
Cr. 3. (3-0) ACCT 2301/2401 and ACCT 2302/2402
Develop basic skills in financial statement analysis and appreciate the factors that influence the outcome of the financial reporting process. Credit will not be given for both ACCT 3303 and ACCT 3332.
BUSI 3303 Business Statistics
Cr. 3. (3-0) MATH 1324 and MATH 1325
Study of statistical application in business. Statistical techniques will be introduced in conjunction with real business problem solving software. Credit will not be given for both BUSI 3303 and QMSC 3311.
COSC 3325 Information Systems in Organizations
Cr. 3. (3-0) Please consult the course catalog for prerequisites.
An introduction to the functions of information systems in organization and their relationships to organizational objectives and structure. Studies of decision theory, quantitative procedures, system design and types of applications that are part of an information system.
ECON 3305 Managerial Economics
Cr. 3. (3-0) ECON 2301, ECON 2302, COSC 3325, and BUSI 3303
The development of basic economic concepts and their application to managerial decision making. This is an applied microeconomic theory and applied econometric course requiring the use of a statistical package. Credit will not be given for both ECON 3305 and ECON 3315.
ENGL 3430 Professional Writing
Cr. 4. (3-1) Please consult the course catalog for prerequisites.
Study of professional writing, including correspondence, proposals, research reports, resumes and job letters. (Formerly COM 3430)
FINC 3304 Business Finance
Cr. 3. (3-0) ACCT 2301/2401, ACCT 2302/2402, and BUSI 3303
Examines the role of and theoretical framework available to financial managers as they seek to solve business financial problems. Credit will not be given for both FINC 3304 and FINC 3311.
MGMT 3303 Principles of Management
Cr. 3. (3-0) Junior standing required for enrollment
General systems theory; evolution of management theory; interpersonal behavior in business organizations to include motivation, leadership, value attitudes, and organizational development. Credit will not be given for both MGMT 3303 and MGMT 3311.
MGMT 3304 Legal Environment of Business
Cr. 3. (3-0) Junior standing required for enrollment
The interaction between politics, society, government and the law (public/private and federal/state); how corporate policy and business decisions are influenced by such institutions. Credit will not be given for both MGMT 3304 and MGMT 3312.
MGMT 3306 Operations & Supply Chain Management
Cr. 3. (3-0) COSC 3325 and BUSI 3303
Emphasizes decision-making and tools with applications to business situations involving manufacturing, production, and service operations. Topics covered will be applied to actual business situations using computer software. Credit will not be given for both MGMT 3306 and QMSC 3321.
MGMT 4305 Leadership
Cr. 3. (3-0) MGMT 3303
Examines the complexity of business leadership through the review of key theories of leadership and their managerial applications from both organizational and individual perspectives. Topics include leadership concepts, theories, power, motivation, communication, delegating, and ethical issues. Credit will not be given for both MGMT 4305 and MGMT 4314.
MGMT 4308 Strategy and the Business Environment
Cr. 3. (3-0) MGMT 3303 and ENGL 3430
Comprehend the diverse external environment by providing an understanding of perspectives that form the context for business. Coverage includes external environmental issues and their relationship to business functions. Credit will not be given for both MGMT 4308 and MGMT 4322.
MGMT 4309 Strategic Management
Cr. 3. (3-0) Senior standing. All BBA core courses, one of which may be taken concurrently.
Formulation and implementation of strategies for both single-business and diversified firms operating in domestic or international contexts. Topics include the analysis of the remote, industry, and operating environments; the analysis of the internal firm resources, competencies, and competitive advantages and weakness; the issues of outsourcing, mergers, acquisitions, and joint ventures; and the integration of functional and behavioral knowledge in the formulation and implementation of firm strategies and tactics. Credit will not be given for both MGMT 4309 and MGMT 4340.
MKTG 3303 Principles of Marketing
Cr. 3. (3-0) Junior standing required for enrollment
Marketing orientation and concepts applied to marketing strategies and to planning, pricing, product development and management, promotion, and channels of distribution. Emphasis is on ethics in marketing practice and on global marketing. Credit will not be given for both MKTG 3303 and MKTG 3311.

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