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University of Houston - Victoria

President's Office


9:30 a.m., Monday, November 30, 2009


Present: Barr, Beran, Dahlstrom, Di Leo, Ferguson, Garino, Hudson, LaBrecque, Norgard, Rice, Rossow, Schnebly, L. Smith

Absent: Niroomand, Tart

OUA Representative: Cadle

Guest: Hope Salgado, Tammy Lackey, Denee Thomas

  1. Organizational Business
  2. Dr. LaBrecque moved and Mr. Ferguson seconded to approve the minutes of November 9, 2009, as presented.

    Motion Carried Unanimously

  3. Business
  4. UHV Freshmen Recruitment — Dr. Denee Thomas

    Dr. Thomas started her presentation by introducing UHV's two Senior Recruitment Coordinators, Hope Salgado and Tammy Lackey. In a PowerPoint presentation Dr. Thomas shared an informative overview of the recruitment efforts they have been involved in and are planning. Interesting topics mentioned —

    • School districts visits were selected on the following criteria
      • Substantial pool of students for the area
      • 25% or more of study body are disadvantage students
      • 50% or more of study body are traditional underserved students
      • 50% or more of study body take college entrance exams
      • Mean SAT/ACT scores of 860/18 or higher

    • Multi-faceted efforts
      • Events: college fairs, college nights
      • Relationships with counselors
      • Provide presentations
      • Integrated marketing efforts: direct mail pieces, email campaign
      • Peer assistance
      • Web-based efforts

    • Target areas
      • Rio Grande Valley
      • Corpus Christi
      • Laredo
      • Coastal Bend (outside Victoria College service areas)

    • Currently the recruitment process in South Texas target areas
      • 328 contacts in database
      • Conducted 40 high school visits
      • Participated in 27 college fair/night events
      • Presentations: 16, College 101/Money Game
      • 32 applicants

    Ms. Salgado covers the San Antonio area and has primarily targeted the northside independent school districts, Judson and New Braunfels. She has also contacted the Boerne, Comal, Floresville, Seguin and Lytle independent school districts. She currently has: 227 contacts, conducted 25 high school visits, participated in 7 college fair/night events, presented 16 College 101/Money Game presentations and has 14 applicants.

    Ms. Lackey covers the Houston area and has primarily targeted the Fort Bend, Katy, Cy-Fair, Lamar and West Central Houston independent school districts. She has also visited the corridor on Highway 59 and I-10 independent school districts, Stafford, El Campo and Needville. Currently she has 577 contacts in the database, conducted 29 high school visits, participated in 11 college fair/night events and has 22 applicants to UHV.

    Dr. Thomas mentioned the new UHV website redesign and update, marketing plan to launch new FIRST 200 brochures, and a direct mail out with personalized pieces, Google aids, social networking, and online chat. She noted that requests for campus tours/visits are increasing and future plans are in the works for a Welcome Center. Dr. Thomas concluded her presentation by saying that everyone is needed to help make UHV's downward expansion recruitment efforts a success.

    The follow up discussion covered:

    • The need for marketing to develop a general marketing view book piece to be used as a handout
    • Feedback from Ms. Salgado and Ms. Lackey on what students like/dislike about UHV and what type of questions they are receiving
    • Tracking the most successful efforts
    • Open house events on weekends needed for spring
  5. Roundtable Discussion
  6. Mr. Ferguson announced the University of Houston System faculty, staff, and current students will once again have access to SkillPort eLearning (formerly eSmart) courses. He mentioned that freshmen students tend to be the most prolific users. In January, the Information Technology department will start converting UHV's computers to Windows 7. Mr. Ferguson said that Windows 7 is a good operating system and all computers should be converted by mid-spring.

    Dr. LaBrecque reported her office is working on the interim report for the Southern Association of Colleges and Schools (SACS) that is due on March 1. Plans are to have this report to the university community by February. She announced all new degree programs will now require letters to inform SACS. SACS has been notified on UHV's nonsubstantive changes. Dr. LaBrecque and Dr. Verhasselt will be attending the upcoming SACS meeting in Atlanta, GA.

    Dean Di Leo announced the School of Arts and Sciences is up 24% from last spring, 2,000 hours last spring compared to 3,766 hours this year. The core curriculum is up for review discussion again at the December 4th Faculty Council meeting. Dean Di Leo stated there are 6 ads for core curriculum faculty. He requested weekly updates in order to be sure there are enough faculty to cover the number of incoming freshmen students. There will be a faculty meeting Friday to discuss 3 new programs proposals. He briefly touched on a possible Freshwater Science program. Fund raising efforts from various sources are at $10,000 for November 09 for the American Book Review (ABR). The November Reading Series guest speaker, Cris Mazza, was well received at the noon reading, as well as at the reception hosted at Robert and Margery Loeb's home.

    Dr. Rice invited everyone to the upcoming President's Regional Advisory Board (PRAB) meeting on December 9th, at 2:00 p.m., in the Multi-Purpose Room. Senor Alfonso Rubio, PRAB's international member, will be attending the meeting and will also attend the UHV commencement. She reported currently there are 45 faculty members, 11 administrative/System attendees, 20 guests and over 400 graduates that will be at the fall commencement ceremony. Dr. Rice noted there will be some incorporated changes to the script and possible changes to the seating arrangements due to the number of attendees.

    Mr. Garino announced this year's Student Senate Giving Tree would be collecting donations for the Adopt A Pet, Dorothy H. O'Connor Pet Adoption Center, Midcoast Family Services and Old Landmark Committee of Victoria. Donations will be distributed on December 17th. Student Senate will be serving finals food next week, Monday lunch, Tuesday dinner and Wednesday lunch. Mr. Garino reported the Meet the Leaders event had a good turnout.

    Mr. Beran announced that Dr. Hudson and he would be attending the Special Called Board of Regents meeting this week where UHV will seek re-approval by the Board for delegated authority for the Chancellor to negotiate and execute contracts for the purchase of property for a UHV dorm. This item will then go to the Coordinating Board on December 15th for approval. We are moving forward with building the Regional Economic Development Center on campus. Due to the Coordinating Board meeting on December 15th, the UHV Budget Hearings have been rescheduled for December 16th and 17th. Mr. Beran closed by inviting everyone to the Administration and Finance Christmas luncheon at noon, on December 17th, in the Multi-Purpose Room.

    Ms. Cadle reported cash pledges and grants we have received total $480,000. So far $31,000 has been raised for the UHV golf scholarships.

    Ms. Barr announced Ramona Hollan, Associate Director of the Victoria Food Bank, spoke at the last Staff Council meeting. Lawrence Nelson is working on a contest that will be tied to the needs of the Food Bank. Ms. Barr passed out a list containing the names of those units that wished to continue the university birthday parties that indicated the months the units were responsible for the parties. Small Business Development Center (SBDC) will host the December Birthday Party on December 16th, at 2:30 p.m., at the SBDC office.

    Dr. Dahlstrom announced the library has hired a new catalog librarian, Ms. Laurie Neuerburg. She will start January 4, 2010. He also announced the library will be hosting a Korean War Conference: Commemorating the 60th Anniversary, on June 24-26, 2010.

    Dr. Schnebly said the senate has not met since the last cabinet meeting so she did not have a report to share but did announce there would be a Faculty Council meeting this Friday.

    Dean Rossow will be the keynote speaker at the Region III Superintendent's Meeting for all the independent school districts this Wednesday. He reported he is working with the School of Nursing on a PE certificate in Health for Kinesiology. Dean Rossow stated he had spoken with Ash Walyuchow and Bill Byers about using the Victoria College gym facility. He noted the School of Education and Human Development faculty are working on a new logo and tag line for the school.

    Ms. Norgard announced the University of Houston (UH) sent their freshmen denial list to UHV and to UH-Downtown, providing us with another potential pool for freshmen. She also reported a good visit with the Title V external evaluator. Ms Norgard noted this is UHV's fourth year in the five-year program, making 2011 the last year for this program.

    Ms. Smith reminded everyone of the mandatory training deadline on December 4th. As of November 27th UHV had 128 employees who had not completed their training. Ms. Smith said these statistics are reported to the Board of Regents.

    Dr. Hudson reported he had attended the American Association of State Colleges and Universities Annual Meeting in San Antonio. He stated one of the sessions at the meeting Allen November was the speaker and he discussed how those of us in higher education are handling core curriculum. He suggested cabinet members might find it interesting to check out November's web site. Dr. Hudson asked about the Jaguar Den's progress at the airport and where we are on the history of UHV. When asked about the name of the UHV Jaguar, he stated he will announce the name before the winter break.

    In Dean Tart's absence, Dr. Hudson read her report—On November 30th, the School of Nursing (SoN) is interviewing 75 potential 2nd degree BSN students. The Sugar Land and Victoria advisory boards for the SoN have met. Coffee with the Dean took place in Victoria and will take place in Sugar Land this week.

    Meeting adjourned: 11:40 a.m.
    Submitted by: Kathy Walton